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Distributed Blackness: African American Cybercultures

André Brock


This book addresses Black culture, Web 2.0, and social networks from new methodological perspectives. Using critical technocultural discourse analysis, the chapters within examine Black-designed digital technologies, Black-authored websites, and Black-dominated social media services such as Black Twitter. Distributed Blackness also features an innovative theoretical approach to Black digital practice. The book uses libidinal economy to examine Black discourse and Black users from a joyful/surplus perspective, eschewing deficit models (including respectability politics) to better place online B ... More

Keywords: Black culture, online, critical technocultural discourse analysis, digital technologies, social media, digital practice, libidinal economy, online activism, identity, social networks

Bibliographic Information

Print publication date: 2020 Print ISBN-13: 9781479820375
Published to NYU Press Scholarship Online: September 2020 DOI:10.18574/nyu/9781479820375.001.0001


Affiliations are at time of print publication.

André Brock, author
Georgia Institute of Technology