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Fair Trade and Social JusticeGlobal Ethnographies$
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Sarah Lyon and Mark Moberg

Print publication date: 2010

Print ISBN-13: 9780814796207

Published to NYU Press Scholarship Online: March 2016

DOI: 10.18574/nyu/9780814796207.001.0001

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PRINTED FROM NYU Press SCHOLARSHIP ONLINE (www.nyu.universitypressscholarship.com). (c) Copyright University of NYU Press Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in NYSO for personal use.date: 20 October 2019

Fair Money, Fair Trade

Fair Money, Fair Trade

Tracing Alternative Consumption in a Local Currency Economy

Chapter:
(p.202) 9 Fair Money, Fair Trade
Source:
Fair Trade and Social Justice
Author(s):

Faidra Papavasiliou

Publisher:
NYU Press
DOI:10.18574/nyu/9780814796207.003.0009

This chapter explores alternative trade from the vantage point of consumption and its meanings by focusing on an alternative currency system in Ithaca, New York. It asks whether Ithaca's alternative currency, called HOURS, would promote a different and perhaps more equitable and sustainable economic reality, and how. The chapter first considers the role of “conventional” modern money in the production and perpetuation of the current global model of trade relations before turning to the question of how the use of an alternative kind of money may shape alternative economic relations and notions of fairness in Ithaca. It shows that the vast majority of commodities and exchanges in Ithaca remain outside the sphere of circulation of the city's HOURS system, which makes the alternative trade network an imperfect substitute for the dollar economy. It argues that the limited circulation of HOURS, despite the system's nearly twenty years of existence, is a reflection of fair trade networks that benefit a privileged minority of commodity producers.

Keywords:   alternative trade, consumption, alternative currency, Ithaca, New York, money, trade relations, commodities, HOURS system, fair trade

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