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The Global Flow of InformationLegal, Social, and Cultural Perspectives$
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Ramesh Subramanian and Eddan Katz

Print publication date: 2011

Print ISBN-13: 9780814748114

Published to NYU Press Scholarship Online: March 2016

DOI: 10.18574/nyu/9780814748114.001.0001

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PRINTED FROM NYU Press SCHOLARSHIP ONLINE (www.nyu.universitypressscholarship.com). (c) Copyright University of NYU Press Press, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in NYSO for personal use.date: 28 March 2020

Internet TV and the Global Flow of Filmed Entertainment

Internet TV and the Global Flow of Filmed Entertainment

(p.41) 3 Internet TV and the Global Flow of Filmed Entertainment
The Global Flow of Information

Eli Noam

NYU Press

This chapter argues that the success of Hollywood productions is not caused by the global flow of filmed entertainment through Internet TV. The success is attributable to other factors such as Hollywood's high productivity and industry structure. It derives from managerial responses to the concept of globalization, manifested through the extensive outsourcing of production—e.g. animators from Japan, special effects software programmers from India, venture financing from London, postproduction in Shanghai, and marketing and advertising in New York—and the free-agent culture of Hollywood, that prevails in the end, despite the cultural criticism and political protectionism to this global spread of digitally transmitted entertainment.

Keywords:   Hollywood productions, Internet TV, filmed entertainment, globalization, cultural criticism, political protectionism

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