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Black Television TravelsAfrican American Media around the Globe$
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Timothy Havens

Print publication date: 2013

Print ISBN-13: 9780814737200

Published to NYU Press Scholarship Online: March 2016

DOI: 10.18574/nyu/9780814737200.001.0001

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PRINTED FROM NYU Press SCHOLARSHIP ONLINE (www.nyu.universitypressscholarship.com). (c) Copyright University of NYU Press Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in NYSO for personal use.date: 20 October 2019

Introduction

Introduction

African American Television Trade

Chapter:
(p.1) Introduction
Source:
Black Television Travels
Author(s):

Timothy Havens

Publisher:
NYU Press
DOI:10.18574/nyu/9780814737200.003.0001

This introductory chapter looks at media globalization not as a restrictive or liberating force, but as productive of certain kinds of representational outcomes. In some ways, globalization has expanded the diversity of African American television, while in other ways it has restricted that diversity. Globalization has resulted in more diverse portrayals of African American men in terms of class, politics, and professions. For African American women, however, it has helped narrow the diversity of portrayals or eliminate them altogether, largely because African American characters are most frequently used to attract male demographics. The chapter also explains how the globalization of the media industries shapes the representational politics of African American television. Drawing on Michel Foucault's theory that power produces both social realities and forms of resistance, the chapter argues that media globalization is an exercise in corporate capitalist power.

Keywords:   media globalization, African American television, diversity, African American men, African American women, media industries, corporate capitalism

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