Jump to ContentJump to Main Navigation
The Drug Company Next DoorPollution, Jobs, and Community Health in Puerto Rico$
Users without a subscription are not able to see the full content.

Alexa S. Dietrich

Print publication date: 2013

Print ISBN-13: 9780814724996

Published to NYU Press Scholarship Online: March 2016

DOI: 10.18574/nyu/9780814724996.001.0001

Show Summary Details
Page of

PRINTED FROM NYU Press SCHOLARSHIP ONLINE (www.nyu.universitypressscholarship.com). (c) Copyright University of NYU Press, 2022. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in NYSO for personal use.date: 04 July 2022

The Pharmaceutical Industry and the Problem of “Stakeholders”

The Pharmaceutical Industry and the Problem of “Stakeholders”

(p.135) 5 The Pharmaceutical Industry and the Problem of “Stakeholders”
The Drug Company Next Door

Alexa S. Dietrich

NYU Press

This chapter examines the arrival of the Corporate Social Responsibility (CSR) movement in Puerto Rico in the early 2000s. A number of ethnographic examples from working with and observing Puerto Rico's only CSR NGO, as well as the CSR-related activities of the pharmaceuticals, demonstrate the social and economic complexities masked by simplistic, feel-good CSR phrases like “triple-bottom-line” (i.e., company, customers, and community all benefit from successful business). The chapter emphasizes the unique case of Puerto Rico, while at the same time expounding on the many possible consequences of the global CSR phenomenon for local communities, including the problem of “greenwashing.”

Keywords:   Corporate Social Responsibility, CSR, Puerto Rico, greenwashing, NGOs, global CSR phenomenon

NYU Press Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs, and if you can't find the answer there, please contact us.