In 1949, the famous British graphic design artist, Abram Games, created a poster for the state-owned airline that succeeded Imperial Airways at the start of the decade: BOAC. The poster showcases the new Stratocruiser service between London and New York.
The design on the poster is of the horizon on the ocean, as seen from the sky. The central image is a four-page foldout map that is opening up and spreading out, or folding up and closing in. Three places are shown on the map. The United Kingdom is cut out of the center of the right-hand page, and the United States out of the left-hand one. The word “Atlantic Ocean” is spread across the middle pages, as are grid lines, a compass, and the Equator. There are no continents or islands. The right and left pages are red, blue, and white, which are the national colors of both countries. The middle pages are white and black, except for the Equator, which is notably a thin red and blue line....
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